PewDiePie

PewDiePie is the online name of Felix Kjellberg, a Swedish YouTuber best known for gaming videos and for the satirical commentary, sketches and vlogging that grew around them. His channel made him one of the most-watched creators on the platform and a recurring subject of media coverage about YouTube itself. This Book Loves You, published in 2015, collects deliberately absurd self-help aphorisms and belongs to the same comic register as his videos.