Predictable Revenue
Turn Your Business Into a Sales Machine
The outbound prospecting system built at Salesforce, and how to make new sales arrive predictably.
Aaron Ross built the outbound prospecting engine that added a reported $100 million in recurring revenue at Salesforce, and this book is the blueprint: separate prospecting from closing, specialise the roles, and treat pipeline as a manufacturing process rather than a hope. It became the standard text for modern B2B sales teams. Alex Hormozi lists it among the only books he studies and rereads.
Recommended by 1 Person
As an Amazon Associate, bookstoread.org earns from qualifying purchases. Links to Amazon on this page may earn us a commission at no extra cost to you. Spotted an error on this page? Tell us and we will fix it.