Transformed
Moving to the Product Operating Model
Cagan's SVPG guide to the messy real-world work of shifting an established company onto the product operating model the best tech firms use.
A practical guide to moving an organization onto the product operating model the best technology companies run on. Part of Cagan’s Silicon Valley Product Group series, it takes on the hardest part of any product transformation: not the theory, but changing how an established company actually works day to day. It covers the shifts in how teams get built, how they choose what to work on, and how the wider business has to change to make empowered product teams possible.
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