Cover of The Luck Factor by Richard Wiseman

The Luck Factor

The Four Essential Principles

Richard Wiseman · 2003

A psychologist spent years studying people who consider themselves lucky or unlucky, and concluded that luck is largely a mindset you can cultivate.

Psychologist Richard Wiseman spent years studying people who consider themselves lucky or unlucky and concluded that luck is largely a mindset you can cultivate. Through experiments and interviews he distills four principles: notice opportunities, trust intuition, expect good fortune, and turn bad breaks around. The lucky, he argues, simply behave in ways that generate more chances and better outcomes. An evidence-based, practical read that reframes luck as a skill rather than fate.

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Video · December 2022

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